Festival Lady


HWANG Jung Eum, a Sparkling Delight as Summer Fest

Coming of its 14th year, Puchon International Fantastic Film Festival (PiFan) has grown by leaps since 1997 and has established itself as Asia's the biggest and most dynamic film festival evolved into a global fame. To represent PiFan¡¯s such unique character, each year PiFan has been inviting PiFan ladies as the festival envoys. Korea¡¯s celebrated leading actresses such as KANG Soo-yeon and CHOO Sang Mi have served as the first PiFan Ladies, and the tradition has turned synonymous with actress BAE Doona, HA Ji-won and many other PiFan ladies who have became the leaders of next generation in Korean cinema.

PiFan2010 has selected HWANG Jung Eum for its 14th edition PiFan Lady. Starring at a TV series sitcom from last year, she has successfully played an uniquely positive and delightful character which instantly pulled her to the pinnacle of stardom with its tremendous popularity. She has also starred in (directed by YOO Sun Dong), this year's closing film of PiFan.

Aiming for easy to access, audience oriented and entertaining genre film festival, the 14th PiFan will be more fantastic festival than ever with this year's PiFan Lady HWANG Jung Eum, a sparking delight as a summer fest!

Actress HWANG,Jung-Eum